The List Building Handbook
You might wonder why it’s a good idea to build a list. After all, it probably
seems like a lot of work to find prospects, get them to accept emails from
you, and find new things to send out to them on a regular basis.
You might also think it will take a lot of hard work to get people to buy. You
know that you can’t just send them low-grade content and expect them to
buy simply because you sent them an email.
And if you think these things, you’re right: building a list is very hard. And
making sales from lists is also hard. It takes time and it takes attention to
detail to do things right. And this is exactly why many marketers never do
But that is their mistake. You aren’t going to make that same mistake.
Building a list and marketing to it is one of the most profitable things you
can do in IM; and this guide is going to show you how to do exactly how to
go about it.